Terms and Conditions

This document covers StandInBaby’s Importation taxes and duties, Online Terms and Conditions as well as our Privacy Policy and Returns Policy.

Importation taxes and duties

Customers can be charged for buying & importing product into their country. StandInBaby® does not take responsibility of any customs or import fees that may occur once the parcel reaches its destination country, the recipient must cover these changes. Please note StandInBaby® does not collect or handle any tax charges or fees. If you have any queries regarding tax you may have been charged, please contact DHL Express & your local customs office.

Unfortunately, we have no control over these charges, and cannot tell you how much these would be, as these fees vary widely from country to country. We recommend contacting your local customs office prior to ordering ANYTHING online, so you are not surprised by any unexpected charges.

Buyers who refuse to pay duties and taxes once the product has already been shipped will NOT be refunded the cost of shipping and WILL in addition incur a $29 handling and re-stocking fee.

Returns Policy

StandInBaby accepts returns within 28 days of purchase.  We do NOT cover shipping costs or any taxes or duties incurred with shipping.

Refunds are given once the product has been returned and received by StandInBaby.


  • StandInBaby Products must be returned in new, unused, and unaltered condition. This includes any attached tags (product tags and security tags)
  • Product packaging and documentation should also be returned with StandInBaby products.  
  • Items must be returned using a trackable ship method and be insured for the value of the merchandise and shipped with a signature shipping service.
  • If we have concerns with authenticity or the condition of the return, we may provide a longer return processing window to evaluate with the brand owner, and this may impact the timing of any applicable refund.
  • Customer must notify StandInBaby staff (create@StandInBaby.com) that the item has been shipped and provide us with a tracking number  once it has been sent. (We recommend using a signature on delivery.)

Refunds are not provided on any digital or downloadable products.

Online Terms & Conditions

1. General
1.1     The Site is a shopping website provided by Sandon Qld Pty Ltd (ABN 42 149 025 374 ) trading as StandInBaby (“StandInBaby”, “us” or “we”) where you can browse, select and purchase products sold by StandInBaby (“Products”).
1.2     Your access to and use of the Site, including your Orders and purchases of Products through the Site, is governed by these terms and conditions and our Privacy Policy.
2. Compliance
2.1    By using the Site to browse, select and purchase Products, you agree with us to be bound by, and comply with, these terms and conditions.
2.2    You agree to comply with all relevant laws relating to your use of the Site and your placement of any Order through the Site.
2.3    You agree not to use any data listed on the site for commercial purposes e.g. through price or information scraping.
2.4     You agree not to use the Site for any purpose that is fraudulent, unlawful or otherwise prohibited by these terms and conditions. You may access the Site for your own personal use but otherwise neither the Site, nor any material on it, may be altered, modified, reproduced, transmitted or distributed without our prior written consent.
2.5    While using this Site, you may not:
a. breach any laws, infringe a third party’s rights or act contrary to any relevant standards or codes or make any fraudulent enquiries, purchases or requests;
b. use the Site in a manner or way, or post to or transmit to or via the Site any material which interferes with other users or other customers or defames, harasses, threatens, menaces or offends any person or which prevents any other person from using or enjoying the Site, or post any spam, unsolicited or bulk electronic communications;
c. use another person’s details without their permission or impersonate another person;
d. post or transmit any obscene, indecent, inflammatory or pornographic material or any other material that may give rise to civil or criminal proceedings;
e. tamper with or hinder the operation of the Site;
f. knowingly transmit any viruses, worms, defects, trojan horses or similar disabling or malicious code to the Site;
g. use any robot, spider, site search and retrieval application or other mechanism to retrieve or index any portion of the Site;
h. modify, adapt, translate or reverse engineer any portion of the Site;
i. remove any copyright, trade mark or other proprietary rights notices contained in or on the Site;
j. create accounts by automated means or under false or fraudulent pretences;
k. violate the security of any computer or other network or engage in illegal conduct;
l. take any action that imposes or that would, in our reasonable opinion, result in an unreasonable or disproportionately large load on our infrastructure;
m. use the Site other than in accordance with these terms and conditions;
n. use the Site if you are not able to form legally binding contracts, are under the age of 18 or are suspended from using the Site;
o. fail to pay for Products ordered using your login;
p. transfer your login to another party without our consent;
q. harvest or otherwise collect information about other customers, including email addresses, without their consent; or
r. attempt any of the above acts or engage or permit another person to do any of the above acts.
3. Your Account
3.1    You must be 18 years or older to purchase Products through the Site. We reserve the right to refuse service, terminate accounts and/or remove or edit content if we, acting reasonably, deem that you are acting in breach of these terms and conditions or are using the Site in a fraudulent or improper manner. We also reserve the right to otherwise cancel Orders in accordance with clause 9.1.
3.2    You:
a. must ensure that only authorised users have access to your computer and ensure that your login and password that is used to access the Site and the details of your account are kept in a safe and secure manner;
b. must notify us through email create@standinbaby.com during Contact Hours if you are or become aware that there is or has been an unauthorised use of your login and password or account, or any other security breach relating to your account;
c. must promptly advise us of any changes to your information provided to us as part of the customer registration process
d. must provide us with your date of birth where a relevant law requires us to obtain or verify your date of birth before we agree to supply that Product to you;
e. are responsible and liable for any person that uses your login and password to Order Product(s) through the Site;
f. agree that we may charge you for all Products that have been ordered using your login and password through the Site; and
g. acknowledge that you will check the labels on the Products before consumption or use.
4. Placing an Order
4.1    You may purchase Products by selecting and submitting your Order through the Site in accordance with these terms and conditions.
4.2    Any Order placed through this Site for a Product is an offer by you to purchase the particular Product for the price notified (including delivery and other charges, fees and taxes) at the time you place the Order, on the terms and conditions set out in these StandInBaby Online Terms and Conditions.
4.3    We may ask you to provide additional details or require you to confirm your details to enable us to process any Orders placed through the Site.
4.4    You agree to provide us with current, complete and accurate details in response to requests by us, to you, for information.
5. Acceptance or rejection of an Order
5.1    In certain circumstances, your Order may be rejected, such as where the requested Product is not available or if there is an error in the price or the product description posted on the Site.
5.2    Each Order placed for Products through the Site that we accept results in a separate binding agreement between you and us for the supply of those Products. For each Order accepted by us, we will:
a.  supply the Products in that Order to you in accordance with these terms and conditions (either directly or via our Fulfilment Partners); and
b.  send you an email confirmation of that Order – though with the nature of the internet we cannot guarantee receipt. Please add create@standinbaby.com to your contact address book to ensure emails are not sent to SPAM or blocked by your fire wall
5.3    If we reject an Order for Products placed through the Site, we will endeavour (either directly or via our Fulfilment Partner) to notify you of that rejection at the time you place the Order or within a reasonable time after you submit your Order.
5.4    You may not purchase any Products through this Site for the purpose of resale. In the interests of all our customers, we may refuse to supply if multiple Orders are placed for large quantities of the same Product for the same billing or shipping address.
6. Restricted Products
6.1    You:
a. subject to certain limited exceptions specified by law, acknowledge that it is against the law to sell or supply a Restricted Film or a Restricted Game to, or obtain a Restricted Film or a Restricted Game on behalf of, a person:
i. under the age of 15 years (for a Restricted Film or a Restricted Game that is classified MA 15+); or
ii. under the age of 18 years (for a Restricted Film or a Restricted Game that is classified as R 18+);
b. warrant that you are not obtaining a Restricted Film or a Restricted Game on behalf of a person that is not of the appropriate legal age referred to in (a) above, unless you are permitted to do so by law; and
c. may be required to provide proof of age upon delivery or collection of restricted items.
6.2    You must not use the Site to purchase a pre-paid service if:
a. you are purchasing the service on behalf of a corporation, business or other organisation; or
b. you are an individual and you will have five or more pre paid services as a result of this transaction.
If you fall into either of these categories, we are able to sell you a prepaid service in person at a StandInBaby store near you. You will have to meet additional identification requirements.
6.3    Personalised Products
If you place an Order for Personalised Products, the Personalised Product will be produced exactly as you have stated including treatment of upper and lower cases.
Any error in personalisation details on your part is your responsibility and the Personalised Product cannot be returned for replacement or refund and the StandInBaby Returns Policies do not apply to Personalised Products unless the Personalised Product is faulty.
7. Delivery of Products
7.1    We will only deliver Products ordered through the Site to a location where we or our Fulfilment Partners provide delivery services. We or our carrier may need to contact you to arrange a delivery date for certain products. We only deliver to addresses in Australia.
7.2    You may receive multiple deliveries for your Order, particularly if the products you have ordered are not in stock at your nearest store or are being shipped by our Fulfilment Partners from a different location. This may mean that the Products you order may arrive at different times. However, you will only be charged one Delivery Fee even if your Order is shipped in separate packages.
7.3    You may obtain further information on the Site about our delivery timeframes and how we deliver certain Products, including at BIG W Delivery Charges and Information (“Delivery Information”). The Delivery Information is expressly incorporated in these terms and conditions. The Delivery Fee for your Order depends on the type of Product you Order, (particularly the size and weight), and your location.
7.4    We will do our best to deliver your order by the estimated delivery date. If  we can’t do that, we will try to let you know as soon as possible.
7.5    You:
1. acknowledge and agree that any person at the Delivery Address who receives the Products is authorised by you to receive your Order;
2. will ensure that, in the case of Restricted Products, the person authorised by you to receive your Order is over the required age as prescribed by law or as otherwise set out in these terms and conditions; and
3. agree to comply with the delivery requirements specified below and such other requirements that we notify you when you place your Order through the Site.
7.6    Unless you provide an express authorisation to leave a product at the delivery address if no one is present to accept delivery, an appropriate person must be present to accept the delivery of your Order. If you authorise us or our carrier to leave a product at the delivery address when no one is present to accept delivery, you:
a. accept the risk of theft or loss of the Product from the time it is delivered; and
b. acknowledge that, notwithstanding your authorisation, the person delivering the Product has discretion whether to leave the Product at the address.
7.7    We may require the person accepting the delivery of your Order to:
a. provide us with proof of that person’s identity (including photographic identification) and, where relevant, age. If the Order has been paid by credit card, then we may also ask you to show us the credit card for us to conduct our verification checks; and
b. where relevant, provide us with proof that the consents referred to under the “Restricted Products” section of these terms and conditions have been obtained.
7.8    If there is no appropriate person (for example, above 18 years old for Restricted Products or no one where you have not provided authorisation to leave a Product) at the Delivery Address to receive the Order or you are unable to show us the credit card for us to conduct verification checks, then our carrier will not deliver the Products you have ordered. In this instance, we will endeavour to contact you or you may contact us to arrange for delivery at a different time, and we may charge you an additional Delivery Fee for the redelivery.
7.9    We will not deliver a Restricted Product to a person who is unable to prove that he or she is over the required age as prescribed by law or as otherwise set out in these terms and conditions. In this instance, we will cancel the Order and refund any amounts paid for that Order under these terms and conditions (excluding the Delivery Fee).
8. Pick Up Orders
8.1    During the Product ordering process, you may select the Pick Up Order option. By selecting this option, you agree to comply with this clause
8.2    You agree that:
a. Pick Up Orders may not be available at all StandInBaby store locations which will be indicated on the Site;
b. Pick Up Orders may not be available for all Products (for instance: promotional or online only offers). Any exclusions will be indicated on the Site at the time of placing the Pick Up Order;
c. any collection times for Pick Up Orders as indicated on the Site are estimates only. We will use reasonable endeavours to make available the Pick Up Orders within the forecasted timeframe, however, will not accept any liability for delays; and
d. StandInBaby may, at its discretion, disable the Pick Up Order option for any Pick Up Orders that have not been accepted by us.
8.3    You will receive a written and/or electronic communication from us in relation to your Pick Up Order, including order confirmations, ready for collection and collection notifications. We may also communicate with you in relation to any delays of your Pick Up Orders.
8.4    You must collect your Pick Up Order within 10 days after receipt of the ready for collection notification. If you fail to collect your Pick Up Order within this period, we may cancel the Pick Up Order in accordance with clause 9.1.
8.5    You agree to comply with the following collection requirements in relation to your Pick Up Order and such other requirements that we may notify to you when placing your Pick Up Order:
a. you must collect your Pick Up Order from the StandInBaby store selected by you when you placed the Pick Up Order;
b. you must produce to our team member a valid photo identification and the collection notification (showing the confirmation code) when you collect the Pick Up Order; and
c. you must sign a collection confirmation when you collect the Pick Up Order.
8.6    In the event you are unable to collect your Pick Up Order, you may email StandInBaby (using the email address used to place your Order) to provide your written authority for a nominee to collect your Pick Up Order from StandInBaby (Pick Up Nominee). When collecting the Pick Up Order, the Pick Up Nominee must produce to our team member that email and comply with clause 8.5.
8.7    Pick up is not available for products which are shipped directly by our Fulfilment Partners, as indicated on the product description page.
9. Cancelling an Order for Products
9.1    We (or our Fulfilment Partners) may cancel any part of an Order for Products (including any Orders that we have accepted) without any liability to you for that cancellation at any time if:
a. the Products in that Order are not available; or
b. there is an error in the price or the product description posted on the Site for the Product; or
c. your Order has been placed in breach of these terms and conditions; or
d. the Product(s) in that Order have been recalled; or
e. you fail to collect your Pick Up Order within 10 days after receipt of the ready for collection notification
9.2    If we cancel any part of an Order in accordance with:
a. Clause 9.1(a) or 9.1(b) (where the Product is unavailable or there is a pricing or product description error) or 9.1(d) (where the Product has been recalled), we will provide you with reasonable notice of that cancellation, and will not charge you for the cancelled part of the Order. If any payment has been taken, then: (i) for a wholly cancelled Order, the full payment amount, including the Delivery Fee and any other fees and charges; or (ii) for a partly cancelled Order, the amount paid in respect of cancelled Products, will be refunded to your original payment method, or where StandInBaby deems appropriate, through an alternative means.
b. Clause 9.1(c) (where you are in breach of these terms and conditions), we will provide you with reasonable notice of that cancellation. Provided we are not also in breach of these terms and conditions, a cancellation fee of the lesser of $25 or the value of the payments made may apply. If any payment has been made in excess of $25, we will refund that excess amount to your original payment method , or where StandInBaby deems appropriate, or through an alternative means; or
c. Clause 9.1(e) (where you have failed to collect your Pick up Order), we will provide a refund to you of any amounts paid by you.
10. Prices, fees and charges
10.1    We will charge you, and you agree to pay the purchase price of each Product that is ordered, the Delivery Fee and any other fees and charges set out in these terms and conditions.
10.2    All prices and Delivery Fees on the Site are in USD$. We reserve the right to alter prices and Delivery Fees for any reason at any time before you place your Order. Product availability and Product prices may vary between StandInBaby stores, catalogues and those found on this Site.
10.3    StandInBaby will not be liable or responsible for any failure to perform, or any delay in performance of, obligations under its contract with you where such failure or delay is caused by an event outside the reasonable control of StandInBaby.
10.4    The purchase price of each Product is shown on the product list on the Site at the time you place your Order. The purchase price of a Product on the Site may not be the same or correspond to the prices in our stores for the same Product and we are not obliged to match any prices.
11. Payment methods
11.1    You may pay the fees and charges for an accepted Order (excluding any lay-by Orders) with any of the following payment methods and such other payment methods as specified on the Site from time to time:
a. Visa;
b. MasterCard;
c. Debit cards displaying a Visa or Mastercard logo; and or
d. PayPal;
e. Afterpay, subject to Afterpay’s terms; and
f. Zip, subject to Zip’s terms;
11.2    If we are unable to successfully process your nominated payment method (being the applicable debit card, credit card, gift card, PayPal, Afterpay or Zip payment) for an Order that has been accepted by us, then we may cancel your Order.
11.3    If you choose to pay by credit card, you authorise us to debit the amount that is payable from your nominated credit card for an accepted Order.
11.4    You must not pay, or attempt to pay, for Products through any fraudulent or unlawful means.
11.5    We will provide you with a receipt at time of delivery which specifies the total fees and charges for the Products in the Order.
12. Damaged Products and Returns
12.1    This applies to all purchases of Products using the Site and forms part of these terms and conditions. If you suspect that a Product is damaged on delivery, then you should refuse to take receipt of that Product and notify us by emailing sales@standinbaby.com.
12.2    If you consider that a Product was delivered to you in a damaged or defective condition, or is otherwise faulty, you should contact StandInBaby by emailing sales@standinbaby.com.
13. Termination
13.1    We may immediately suspend, terminate or limit your access to and use of the Site and (where relevant) your account if you breach these terms and conditions and:
a. the breach cannot be remedied; or
b. you fail to remedy the breach within 10 days of our notice to you of that breach; or
c. if there is an emergency.
13.2    We may stop making the Site (or any part of it) available without prior notice. If so, any Orders that we have accepted will not be affected unless the Products that have been ordered are no longer available or we are prevented from supplying the Products, in which case, we will notify you and we will refund to you all valid payments received by us for those Products.
13.3    You may cancel your account at any time for any reason provided that:
a. any outstanding matters are resolved (such as a suspension on your account); and
b. you have paid all outstanding amounts owed by you.
14. Changes to these terms and conditions
14.1    We may, at our discretion, amend these terms and conditions at any time by publishing any amended terms and conditions on our Site.
14.2    If you have an Order that has been accepted by us, the terms and conditions that will apply to the Order are the terms and conditions that applied at the time you placed your Order.
14.3    For any future Orders, these terms and conditions may be different and so we recommend that you read these terms and conditions carefully each time you agree to them prior to placing your Order.
15. Your privacy and commercial electronic messages
15.1    Unless you have opted out, you agree to us communicating with you via various channels and media (including by email, SMS, phone, mail and by advertising on certain websites and social media) about offers, events and promotions. You agree to continue receiving communications from us until the time that you opt out.
15.2    You may opt out at any time by:
For email, SMS, phone and mail:
signing in to your StandInBaby account and updating your personal details to opt out of receiving marketing and promotional communications;
emailing create@standinbaby.com and letting us know what communications you no longer want to receive (if we can’t do it for you, we can certainly help walk you through the process);
sending “STOP” to the number we provide you on any of our marketing or promotional SMSs; or
using the unsubscribe facilities provided in our communications.
For advertising on certain websites and social media: changing your privacy settings online so you no longer receive targeted advertising (see our Cookie Statement for more details on how to do this). Opting out of receiving email, SMS, phone and mail communications from StandInBaby will not opt you out of receiving advertising on certain websites and social media.
15.3    There are, however, some messages that we must be able to send you. These include, for example, messages relating to your StandInBaby account, important information about products and services that you have purchased (like health and safety recall notices), forgotten passwords, or updates to our T&Cs and Privacy Policy. Opting out of receiving communications from StandInBaby will not opt you out of receiving these types of messages.
15.4    Our Privacy Policy contains information about how you can seek access to or correct the personal information we hold about you, and how you can complain about a breach of privacy.
15.5    If you have an enquiry about privacy, you can contact us by email at create@standinbaby.com
16. Governing law and enforceability
16.1    If the whole or any part of a provision of this agreement is void, unenforceable or illegal in a jurisdiction it is severed for that jurisdiction. The remainder of this agreement has full force and effect and the validity or enforceability of that provision in any other jurisdiction is not affected. This clause has no effect if the severance alters the basic nature of this agreement or is contrary to public policy.
16.2    This agreement is governed by the laws of New South Wales, Australia. Each party submits to the non-exclusive jurisdiction of the courts of that place. Any rights or remedies to which you are entitled under the Australian Consumer Law arise independently of these terms and conditions and this clause does not apply to any claim you may have under the Australian Consumer Law.
16.3    You alone, and not StandInBaby, are responsible for ensuring that your activities conducted on the Site are lawful. You must ensure that you comply with all applicable laws in Australia and other countries. You must also ensure that you strictly comply with these terms and conditions and the policies which form part of these terms and conditions.
17. Intellectual Property
17.1    All right, title and interest in all Intellectual Property in all concepts, systems, written, graphic and other material relating to the Site and its contents is owned by, and will at all times remain the exclusive property of, us, our licensors and the providers of any other products and services accessible through the Site, and is protected by Australian and international law. Nothing in these terms and conditions will constitute any licence of intellectual property rights to you.
17.2    You:
a. must not modify, copy, adapt, store in a retrieval system, reproduce, upload, post, transmit, sell, distribute in any way or communicate to the public any material on the Site without our prior written consent;
b. must not frame or embed in another website any of the material appearing on the Site without our prior written consent;
c. may store a reproduction of the content on the Site on your local computer for the sole purpose of viewing the content; and
d. may print hard copies of the content for the sole purpose of viewing and purchasing Products but not for any other use, including commercial use.
17.3    You must not use any of the marks or trademarks appearing on the Site or our name or the names of our related companies without our prior written consent. You must not use any of the other company, product and services marks on the Site that are owned by other third parties (including our suppliers) without obtaining the relevant third party owner’s consent.
Product Descriptions
We attempt to be as accurate as possible and use our best endeavours to ensure this Site, is accurate, complete, reliable, current or error-free.
18. Other Businesses
There are links on the site which direct you to a third party website owned and operated by another company other than StandInBaby, for example StandInBaby Photos and StandInBaby Vision. The Terms and Conditions of those sites are individual to the site that you are visiting and should be reviewed and agreed upon in accordance with their Terms and Conditions. The Terms and Conditions will specify who you will be entering into a contract with on that site. We are not responsible for examining or evaluating, and we do not warrant the offerings of, any of these businesses or individuals or the content of their websites. We do not assume any responsibility or liability for the actions, product, and content of all these and any other third parties. You should carefully review their privacy statements and other conditions of use.
19. Definitions
Capitalised terms used are defined in these terms and conditions. In these terms:
Delivery Address means the address specified by you during the customer registration process for the delivery of Products that we will supply to you under these terms and conditions.
Delivery Fee means the delivery fee notified to you at the time you place your Order.
Fulfilment Partner means a supplier of Products to StandInBaby for the purposes of sale on the Site by StandInBaby, but which remain in the possession of that supplier until shipped directly to you.
GST has the meaning it has in the A New Tax System (Goods and Services Tax) Act 1999 (Cwlth).
Indirect Loss means loss of profit, loss of revenue, loss of goodwill, loss of reputation, loss of anticipated savings, loss or corruption of data, loss of opportunity, loss of use and any other loss or damage not arising naturally and according to the usual course of things from the relevant breach, act or omission whether or not such loss or damage may reasonably be supposed to have been in the contemplation of the parties, at the time they made the contract, as the probable result of the relevant breach, act or omission.
Intellectual Property means all intellectual property rights including current and future registered and unregistered rights in respect of copyright, designs, circuit layouts, trade marks, trade secrets, know-how, confidential information, patents, invention and discoveries and all other intellectual property as defined in article 2 of the convention establishing the World Intellectual Property Organisation 1967.
Order means any order for a Product placed on the Site. Unless otherwise indicated in this document, a reference to Orders includes Pick Up Orders.
Pick Up Order means any Order that must be picked up by you, or your nominee, at the preselected StandInBaby store.
Product means each good or service that is advertised on the Site.
Site means the shopping site operated by StandInBaby and branded StandInBaby at https://www.standinbaby.com.

Privacy Policy

This is the Privacy Policy of StandInBaby


We recognise that your personal information is important to you and we share your concerns about how and what personal information is collected, used and shared. Your rights to privacy are protected by law, and this policy does not limit those rights.

We are committed to safeguarding
your personal information and will always handle your personal information securely and carefully. We comply with all applicable data protection and privacy legislation and codes affecting your personal information.


The purpose of this document is to set out our policies in relation to the collection, holding, use and disclosure of personal information relating to an individual. Personal information means information (including information or an opinion forming part of a database), whether true or not, and whether recorded in a material form or not, about an individual whose identity is apparent, or can reasonably be ascertained from the information or opinion. Sensitive information (for example your political opinions or health information) is a special subset of personal information which is subject to more strict legal requirements, however we do not collect sensitive information. This Privacy Policy also sets out how you can make a complaint if you believe your legal rights have been breached.

Our Privacy Policy applies to all your dealings with us

From time to time and in line with customer expectations and legislative changes, our Privacy Policies and procedures will be reviewed and, if appropriate, updated. This policy was last updated in March 2021.

We encourage you to check our website regularly for any updates to our Privacy Policy. By continuing to use our website or our services you are indicating your agreement to our Privacy Policy.


The personal information we collect is in most cases supplied by you when you place an order, register on our website to receive direct marketing materials, open an account with us or to provide feedback to us. Personal information may include:
name and contact details (eg. delivery address, phone number, email address);
date of birth;
other information you may supply us; or
transaction information (eg. your credit or debit card details).
Although you have the option to use a pseudonym when dealing with us, we will be unable to provide all our services unless you use identifiable information (eg. if you wish to complete any online transaction with us, use our lay-by service, participate in our loyalty programs or enter a promotion or competition). You can choose not to provide us with certain information, for example, you can choose to use our website without creating an account. However, this may restrict our ability to provide you with our services or access to certain features on our websites.
We also collect information from you automatically. Please see “Information collected automatically – Cookies etc.” below for more information about how we collect your information in this way.


In addition to any purpose notified to you at the time of collection, we collect, hold, use and disclose your personal information so we can:
complete transactions and administer our relationship with you (including refunds and our lay-by service);
investigate and respond to your questions, comments or feedback in relation to our products or services;
better understand your requirements and preferences and improve our service to you;
provide you with information about our products or services;
identify and inform you about other products, services or offers that may be of interest to you;
facilitate the running of, and your participation in, loyalty programs;
facilitate the running of, and your participation in promotions and competitions;
monitor activity on our website (for the purpose of maintaining the security of the website);
compile customer databases to enable us to market the’s brands more accurately;
comply with our legal obligations (including in relation to health and safety matters or matters relating to our employees or applicants for employment); and
help us gain a better understanding of your likes and dislikes, so as to improve our website, marketing strategies and the products and services generally offered by us.


We will only record your email address if you provide it to us. We will only use it to send you information you have requested about any of the services or products we provide through our website, or for another use for which you have provided it. It will not be used for any unauthorised purpose or disclosed without your consent (unless permitted by law). By providing us with your email address, you will have given your consent to receive direct marketing materials from us together with other StandInBaby brands or carefully selected third parties. If you do not wish to consent or receive any communication from us, you can select the ‘unsubscribe’ link at the bottom of any email we send you, or you can notify create@standinbaby.com.


As part of our commitment to maintaining your privacy, StandInBaby does not condone unsolicited commercial electronic messages or ‘spam’. We will only send commercial electronic messages (ie. emails) with the addressee’s express or inferred consent to receive it.


When you enter a competition through our website, social media channels or in our stores, you may be required to provide information to satisfy the entry conditions. Entry constitutes entrants’ consent to their personal information to be used by StandInBaby’s brands for compiling its customer database and for marketing purposes. StandInBaby may provide you with joint promotional offers in conjunction with other third parties. These promotional offers are developed in line with your needs, but should you not wish to receive this information, you can select the ‘unsubscribe’ link at the bottom of any email we send you, or you can notify create@standinbaby.com.


Whenever you visit our website, our servers automatically record information about your usage of our website through ‘cookies’ and clickstream data.
Cookies are small pieces of information stored by your browser on your computer or mobile device. Cookies and clickstream data are used to maintain session information between your browser and our website and identify things related to your use of the website such as the time, date and URL of the pages you visit, your IP address, your location and browser software. Some computers and mobile devices also permit your location to be shared with us (often referred to as geo-location data). Most browsers can notify you when a new cookie is received, or let you turn off cookies or geo-location services altogether. Turning off these services may mean some features on our website are not available to you.
We use information obtained this way in order to learn about your preferences so that we may improve our website and the service offered through it.
We use two different types of cookies – session cookies and persistent cookies. A session cookie is stored temporarily; it only lasts until you close your browser. A persistent cookie is stored on your device and lasts until you or your browser deletes them. For example, we may use cookies to store your preferences or other settings so you don’t have to set them up every time you visit our website, web portal or apps. Some of the cookies we use are associated with your account (including personal information about your logged in status, your location, the email address you gave us), and other cookies are not.
We use both first party and third party cookies. First party cookies are those which we use. Third party cookies originate from one of our partners or service providers.
We use cookies and equivalent technologies for lots of essential things – like helping you log in and tailoring your experience. Here’s a chart that explains how we use cookies.


We use cookies to help us show you products you are likely to be interested in.
We use cookies to remember your settings and preferences, like the language you prefer and your privacy settings.
Log In:
Cookies let you log in and out of your account.
Cookies are just one way we protect you from security risks. For example, we use them to detect when someone might be trying to hack your account.
We use cookies to make our services better. For example, these cookies tell us how many Customers use a certain feature and how popular it is, or whether people open an email we send.
We also use cookies to help advertisers understand who sees and interacts with their ads, and who visits their website or purchases their products.
Service Providers
Sometimes we hire security vendors or use third-party analytics providers to help us understand how people are using our services. Just like we do, these providers may use cookies.
We use the following third party cookies:
Google Analytics


We will often need to pass your personal information to companies who perform part of our service delivery. The relevant organisations include those:
involved in providing, managing or administering your product or service such as third party suppliers, other StandInBaby organisations, loyalty and affinity program partners, printers, posting services and call centres;
which are StandInBaby brands or carefully selected third parties who wish to tell you about their products or services that might better serve your online and lifestyle needs, promotions or other opportunities, where you have opted to receive these;
involved in maintaining, reviewing and developing our business systems, procedures and infrastructure including testing or upgrading our computer systems;
involved in a transfer of all or part of the assets or business of a StandInBaby organisation;
involved in the payments system including financial institutions, merchants and payment organisations;
as required or authorised by law, for example, to government or regulatory bodies for purposes related to public health or safety, the prevention or detection of unlawful activities or to protect public revenue; or
where you have given your consent.
Your personal information may be disclosed by us for a secondary purpose:
where you have consented to the use or disclosure; and
if you would reasonably expect us to use or disclose the information for a secondary purpose which is directly related to the primary purpose of collection; or
if required or permitted by law or by a court/tribunal;
if we reasonably believe it is necessary for law enforcement related activities.
Because we operate throughout Australia and New Zealand (and, in the case of Smiggle, Singapore, Hong Kong, Malaysia, Ireland and the United Kingdom), and as noted above because we use third parties to administer some of our service delivery, some of these uses and disclosures may occur outside of your country of residence. The countries where these service providers are located vary, but include Australia, New Zealand, Singapore, the United Kingdom, Ireland, Hong Kong, Malaysia and the USA. We will take reasonable steps to ensure that any overseas recipient does not breach relevant privacy laws or principles.


We aim to make sure that the personal information we collect, use or disclose is accurate, complete, up-to-date and relevant, having regard to the purpose of use or disclosure. We will take reasonable steps to make sure this is the case. This way, we can provide you with better service.
If you believe your personal information is inaccurate, incomplete, not up to date, not relevant or misleading, please log in to your registered account to correct your personal information. If you do not have a registered account or are having trouble updating your personal information, let us know (see Contact Us). We will take such steps as are reasonable in the circumstances to correct that information to ensure that, having regard to the purpose for which it is held, the information is accurate, up to date , relevant and not misleading.


Our Websites
We take care to ensure that the personal information you give us on our website is protected from misuse, interference and loss, unauthorised access, modification or disclosure. For example, our website has electronic security systems in place, including the use of firewalls and data encryption. User identifiers, passwords or other access codes may also be used to control access to your personal information.
Links To Other Sites
You may be able to access external websites by clicking on links we have provided. Those other websites are not subject to our privacy standards, policies and procedures. You will need to contact or review those websites directly to ascertain their privacy standards, policies and procedures.
How Can I Access My Personal Information?
You have a right to gain access to your personal information that we hold. This is subject to some exceptions allowed by applicable law. Factors affecting a right to access include:
access would pose a serious threat to the life or health or safety of any individual or to public health or safety;
access would have an unreasonable impact on the privacy of others;
a frivolous or vexatious request;
access would reveal evaluative information generated by us in connection with a commercially sensitive decision making process;
access would be unlawful;
access would prejudice enforcement activities conducted by an enforcement body;
legal dispute resolution proceedings with you where the information would not be accessible in the process of discovery in those proceedings ;
denying access as required or authorised by or under law or court/tribunal order.
We will give you reasons if we deny access (except to the extent that having regard to the grounds for the refusal, it would be unreasonable to do so).
Requests regarding your personal data must be made in writing. Please contact us if you require a form requesting access (see Contact Us).


We take all reasonable steps to protect all personal or company information from misuse, loss, interference, unauthorised access, modification or disclosure.
Your information is stored securely whether in an electronic or physical form. For example, only personnel requiring access to the information are allowed access. All personal, company or confidential information is stored in secured premises or in electronic databases requiring logins and passwords.
Some information is kept for a number of years to comply with applicable legal requirements. Any personal information that is no longer needed is destroyed or de-identified.


If you have any issues you wish to raise with us, would like a hard copy of our Privacy Policy, wish to make a complaint or would like to discuss any issues about our Privacy Policy, then you are able to do so by contacting create@standinbaby.com. All enquiries or complaints will be handled fairly and impartially.